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Sport Sponsorship Insights

O’Reilly, Norm (University of Maine, Abeza, Gashaw (Towson University, Harrison, Mark (The T1 Agency

Omschrijving

Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of key tools required to be a successful practitioner, and insights into real-world practice from authors with extensive industry and academic experience.

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Schrijver: O’Reilly, Norm (University of Maine, Abeza, Gashaw (Towson University, Harrison, Mark (The T1 Agency
Titel: Sport Sponsorship Insights
Uitgever: Taylor & Francis Ltd

Jaar: 2023
Taal: Engels
Pagina's: 138
Gewicht: 196 gr

EAN: 9780367723958
Afmetingen: 215 x 139 x 11 mm
Bindwijze: Paperback / softback

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Sport Sponsorship Insights

O’Reilly, Norm (University of Maine, Abeza, Gashaw (Towson University, Harrison, Mark (The T1 Agency

Omschrijving

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