Creating and sustaining a profitable business requires close adherence to the fundamentals of business strategy. Fortunately, the basics of business strategy can be boiled down to three simple principles: Firms must create value for their customers; they must fend off competition; and they must ensure that their strategic position endures.
Ik heb een vraag over het boek: ‘Kellogg on Strategy - Dranove, David (Northwestern University), Marciano, Sonia’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
