Strategic Management: Concepts : Competitiveness and Globalization

Concepts

Omschrijving

Integrates the industrial organization model with a resource-based view of the firm to give you an understanding of how businesses use strategic management to establish a sustained competitive advantage. This book provides the understanding you need to apply strategic management tools and techniques for increased performance.
€ 69,50
Paperback / softback
 
Gratis verzending vanaf
€ 19,95 binnen Nederland
Schrijver
Ireland, R. Duane, Hoskisson, Robert E., Hitt, Michael A.
Titel
Strategic Management: Concepts : Competitiveness and Globalization
Uitgever
Cengage Learning, Inc
Jaar
2013
Taal
Engels
Pagina's
480
Gewicht
764 gr
EAN
9781285425184
Afmetingen
249 x 203 x 16 mm
Bindwijze
Paperback / softback

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