Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

5 Principles for Connecting With Your Customers, Your Products and Your People

Omschrijving

Explains that the international success of Starbucks begins with a promise: to inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time. This title offers a perspective on the leadership principles that drove the iconic coffee company's resurgence from serious setbacks during the economic downturn.

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Schrijver: Michelli, Joseph
Titel: Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People
Uitgever: McGraw-Hill Education - Europe

Jaar: 2013
Taal: Engels
Pagina's: 304
Gewicht: 476 gr

EAN: 9780071801256
Afmetingen: 211 x 147 x 30 mm
Bindwijze: Gebonden

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Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

5 Principles for Connecting With Your Customers, Your Products and Your People

Omschrijving

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