Describes how, thwarted by the racism of the mainstream music industry, three men created a musical empire of their own that thrived in the seventies, until its eventual fall from grace, in an in-depth look at a remarkable musical phenomenon. Gamble, Huff, and Bell were the pre-eminent soul music producers of the 1970s. This book tells the story of their meteoric rise, their years of unstoppable success, and their demise from payola, competition, a tough economy, and the inevitability of changing popular tastes.