How Extraordinary Companies Transcend Commodity and Defy Comparison
Omschrijving
A revised and updated edition of the bestselling "no-nonsense guide to beating the competition. "- Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success.
Ik heb een vraag over het boek: ‘Becoming a Category of One - Calloway, Joe’.
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