Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor

The Inside Scoop : How Two Real Guys Built a Business With a Social Conscience and a Sense of Humor

Omschrijving

The former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.
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€ 19,95 binnen Nederland
Schrijver
Lager, Fred
Titel
Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
Uitgever
Crown Currency
Jaar
1995
Taal
Engels
Pagina's
272
Gewicht
318 gr
EAN
9780517883709
Afmetingen
210 x 140 x 25 mm
Bindwijze
Paperback

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