«Strictly speaking», James Carey wrote, «there is no history of mass communication research.» This volume is a long-overdue response to Carey's comment about the field's ignorance of its own past. The collection includes essays of historiographical self-scrutiny, as well as new histories that trace the field's institutional evolution and cross-pollination with other academic disciplines. The volume treats the remembered past of mass communication research as crucial terrain where boundaries are marked off and futures plotted. The collection, intended for scholars and advanced graduate students, is an essential compass for the field. «Strictly speaking», James Carey wrote, «there is no history of mass communication research.» This volume is a long-overdue response to Carey¿s comment about the field¿s ignorance of its own past. The collection includes essays of historiographical self-scrutiny, as well as new histories that trace the field¿s institutional evolution and cross-pollination with other academic disciplines. The volume treats the remembered past of mass communication research as crucial terrain where boundaries are marked off and futures plotted. The collection, intended for scholars and advanced graduate students, is an essential compass for the field. Foreword xi Hanno Hardt Introduction 1(18) Jefferson Pooley David W. Park State of the Historiography Remembering the Straw Man: The Travels and Adventures of Hypodermic 19(24) Deborah Lubken The New History of Mass Communication Research 43(28) Jefferson Pooley Walter Lippmann, Straw Man of Communication Research 71(42) Sue Curry Jansen Feminist Historiography and the Field: Writing New Histories 113(30) Lana F. Rakow Institutional Histories Institutional Opportunities for Intellectual History in Communication Studies 143(20) John Durham Peter ``Communication'': From Concept to Field to Discipline 163(16) J. Michael Sproule Opportunity Structures and the Creation of Knowledge: Paul Lazarsfeld and the Politics of Research 179(26) David E.Morrison How Does a Discipline Become Institutionalized? 205(20) Veikko Pietila Institutional Networking: The Story of the International Association for Media and Communication Research (IAMCR) 225(26) Kaarle Nordenstreng People and Places in the History of the Field The Two-Step Flow vs. The Lonely Crowd. Conformity and the Media in the 1950s 251(18) David W. Park Making Sense of Social Change: Studying Media and Culture in 1960s Britain 269(22) Wendy Worrall Redal Writing Figures into the Field: William McPhee and the Parts Played by People in Our Histories of Media Research 291(30) Peter Simonson Media Research 1900-1945: Topics and Conversations 321(24) James A. Anderson Janet W. Colvin From Park to Cressey: Chicago Sociology's Engagement with Media and Mass Culture 345(18) William J. Buxton Appendix 363(10) Contributors 373(4) Index 377