With its research-based approach and ample practical examples, this book is designed for advanced undergraduates, MBA students, and professionals who seek to deepen their understanding of digital market dynamics by offering a step-by-step guide on how to develop and launch digital innovations.
Ik heb een vraag over het boek: ‘Digital Innovation Strategy - Leiponen, Aija (Cornell University’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.