This book is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs).
Ik heb een vraag over het boek: ‘Marketing and Managing Tourism Destinations - Morrison, Alastair M. (Purdue University’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
