This comprehensive text provides students with a solid foundation in International Marketing theory, research, and practice. Fully updated throughout, the book covers all the latest topics, including e-commerce, corporate sustainability, corporate social responsibility, cryptocurrency, and the broader political and economic context.
Ik heb een vraag over het boek: ‘International Marketing - Onkvisit, Sak, Merz, Michael A., Shaw, John J. (Providence College’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
