This book is a comprehensive introduction to pricing as a tactical business function and a practical toolbox for implementing solutions to diverse pricing challenges. It is ideal for advanced undergraduate, MBA, and postgraduate students of pricing strategy, entrepreneurship, marketing strategy, and operations, as well as practitioners.
Ik heb een vraag over het boek:
‘Essentials of Pricing Analytics - Haugom, Erik (Inland Norway University of Applied Sciences, Alnes, Per Kristian’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.