Strategic Communication

An Introduction to Theory and Global Practice

Omschrijving

This newly updated third edition provides a comprehensive foundation in strategic communication, exploring core concepts, theories, and methods through research examples and practical experiences across leadership, reputation, crisis management, and organizational change.
€ 62,95
Paperback / softback
 
Gratis verzending vanaf
€ 19,95 binnen Nederland
Schrijver
Falkheimer, Jesper (Lund University, Heide, Mats (Lund University
Titel
Strategic Communication
Uitgever
Taylor & Francis Ltd
Jaar
2026
Taal
Engels
Pagina's
258
EAN
9781041002000
Bindwijze
Paperback / softback

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