This is the first book-length study of the linguistics of organizational styling, looking at the language and semiotic resources used by holiday resorts, pharmaceutical companies, restaurants and insurance companies in order to project their identities, and style themselves.
Ik heb een vraag over het boek: ‘The Language of Organizational Styling - Wee, Lionel (National University of Singapore)’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
