Drawing on recent developments in the services management, strategic management and brand management literature, this stimulating and well-illustrated book presents critical new approaches to developing customer-centred airline strategies. Designed for a wide audience of aviation management students and professionals.
Ik heb een vraag over het boek: ‘Airlines: Managing to Make Money - Holloway, Stephen’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.