Economics for Managers, Global Edition

Farnham, Paul

Omschrijving

For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today's business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today's managerial student.
€ 113,40
Paperback / softback
 
Gratis verzending vanaf
€ 19,95 binnen Nederland
Schrijver
Farnham, Paul
Titel
Economics for Managers, Global Edition
Uitgever
Pearson Education Limited
Jaar
2014
Taal
Engels
Pagina's
552
Gewicht
1539 gr
EAN
9781292060095
Afmetingen
276 x 216 x 44 mm
Bindwijze
Paperback / softback

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