How Snowflake Scaled its Go-to-Market Organization
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PRAISE FOR MAKE IT SNOW Chris and Denise represent the epitome of sales and marketing alignment: flawless coordination and execution. Denise was the air force, creating customer awareness and demand before Chris's team arrived to discuss customer needs and close deals.--JOHN MCMAHON, 5-time CRO; Founding Snowflake Board Member Absolute alignment between sales and marketing is rare. Yet, everyone and everything suffers without it. Chris and Denise built a constantly evolving go-to-market machine that generates enormous mindshare and helps customers surpass even their own aspirations.--FRANK SLOOTMAN, Former CEO of Snowflake, ServiceNow and Data Domain; National Bestselling Author of Amp It Up Make It Snow is a raw and real perspective on how GTM teams can be in perfect alignment, how to create and deliver on such a relationship, and what could happen to your company once you accomplish this. Snowflake would not be Snowflake without Denise and Chris.--MIKE SPEISER, Managing Director at Sutter Hill Ventures; Founding Investor and Board Member of Snowflake
Ik heb een vraag over het boek:
‘Make It Snow: From Zero to Billions - Persson, Denise, Degnan, Chris’.
Vul het onderstaande formulier in.
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