HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

Harvard Business Review, Porter, Michael E., Mauborgne, Renee A., Kim, W. Chan

Omschrijving

Is your company spending too much time on strategy development with too little to show for it? This title inspires you to distinguish your company from rivals; clarify what your company will and won't do; craft a vision for an uncertain future; create blue oceans of uncontested market space; and use the Balanced Scorecard to measure your strategy.
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Schrijver
Harvard Business Review, Porter, Michael E., Mauborgne, Renee A., Kim, W. Chan
Titel
HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)
Uitgever
Harvard Business Review Press
Jaar
2011
Taal
Engels
Pagina's
288
Gewicht
370 gr
EAN
9781422157985
Afmetingen
208 x 141 x 20 mm
Bindwijze
Paperback / softback

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