A Memoir of the Craft: Twentieth Anniversary Edition with Contributions from Joe Hill and Owen King
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Hodder are boosting Stephen King's backlist with new covers, new author brand lettering and a marketing campaign which directs readers to the right King title for them. King's bestselling book ON WRITING - 'part biography, part collection of tips for the aspiring writer' (Guardian) - will receive a huge marketing boost, alongside the October titles being reissued with new covers, as part of Hodder's campaign to wake up the old reader and shake up the new.
