Understanding Public Relations

Theory, Culture and Society

Omschrijving

This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.
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€ 19,95 binnen Nederland
Schrijver
Edwards
Titel
Understanding Public Relations
Uitgever
SAGE Publications Ltd
Jaar
2018
Taal
Engels
Pagina's
288
Gewicht
658 gr
EAN
9781473913097
Afmetingen
248 x 178 x 25 mm
Bindwijze
Hardback

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