Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016

Television Advertising and Social Media in Election Campaigns, 1952-2016

Omschrijving

Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them.
Gratis verzending vanaf
€ 19,95 binnen Nederland
Schrijver
West
Titel
Air Wars: Television Advertising and Social Media in Election Campaigns, 1952-2016
Uitgever
CQ Press
Jaar
2017
Taal
Engels
Pagina's
192
Gewicht
286 gr
EAN
9781506329833
Afmetingen
229 x 152 x 11 mm
Bindwijze
Paperback

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