Name: Brand Thinking - Steinke, Allison J. (University of Minnesota Hubbard School of Journalism and Mass Communication, Park, Haseon (University of Minnesota Hubbard School of Journalism and Mass Communication
Price: 151.6 EUR
Author: Steinke, Allison J. (University of Minnesota Hubbard School of Journalism and Mass Communication, Park, Haseon (University of Minnesota Hubbard School of Journalism and Mass Communication
ISBN: 9781538195192

Brand Thinking

Building Brands You Can Believe In

Omschrijving

Introducing students to core brand concepts of belief system, growth, strategy, and social impact, this book provides a strategic framework for creating, refining, and sustaining responsible, believable brands.

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Schrijver: Steinke, Allison J. (University of Minnesota Hubbard School of Journalism and Mass Communication, Park, Haseon (University of Minnesota Hubbard School of Journalism and Mass Communication
Titel: Brand Thinking
Uitgever: Bloomsbury Publishing Plc

Jaar: 2025
Taal: Engels
Pagina's: 352

EAN: 9781538195192
Bindwijze: Hardback

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Brand Thinking

Building Brands You Can Believe In

Omschrijving

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