Provides a comprehensive, holistic and practical framework for readers who are interested or involved in developing a marketing plan so that they can appreciate various marketing concepts and put them together in an easy to read guide. This book also provides guidance to marketers and non-marketer alike, in undertaking a marketing plan.
Ik heb een vraag over het boek: ‘Building a Marketing Plan - Wong, Ho Yin, Radel, Kylie, Ramsaran-Fowdar, Roshnee’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.