Focuses on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation. This book shows how technology factors into such entrepreneurial activities as engaging in business planning and utilizing creativity and innovation.
Ik heb een vraag over het boek: ‘Developing New Products and Services - Sanders, Lawrence’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
