The Shopping Revolution, Updated and Expanded Edition
How Retailers Succeed in an Era of Endless Disruption Accelerated by COVID-19
Omschrijving
The retail industry was in the midst of unparalleled disruption. Then came COVID-19. In an updated and expanded edition of The Shopping Revolution, Wharton professor Barbara Kahn examines the companies that have been most successful during a tsunami of change in the industry. She offers fresh insights into what we can learn from them.
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