Persuasive Writing for Business

How to Write Proposals, Letters, Emails and Other Business Communications to Influence, Impress and Persuade

Omschrijving

Putting things in writing to create messages that they are clear, informative and impressive is not easy. If your message must be persuasive too then it can be downright difficult. The text for a range of things from letters, emails, and memos to proposals, press releases and websites needs to be well written if it is to achieve its purpose. In this straightforward and practical book Patrick Forsyth reviews how to define your message clearly and present it powerfully and persuasively. There are proven easy to apply tips and techniques here that will help you achieve the results you want more easily, more certainly and more often. It can help you turn a difficult chore into something that really brings results. Patrick Forsyth is a consultant, trainer and writer and the author of many successful business book. One reviewer said of his writing: Patrick has a lucid and elegant style of writing which allows him to present information in a way that is organised, focused and easy to apply (Professional Marketing).
Gratis verzending vanaf
€ 19,95 binnen Nederland
Schrijver
Forsyth, Patrick
Titel
Persuasive Writing for Business
Uitgever
Rethink Press
Jaar
2014
Taal
Engels
Pagina's
134
Gewicht
142 gr
EAN
9781781331026
Afmetingen
203 x 127 x 7 mm
Bindwijze
Paperback

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