Combines the latest research in neuroscience, biology, psychology, hypnosis, behavioural conditioning and quantum physics to demystify the workings of the placebo effect. From the bestselling author of }Evolve Your Brain{ Throughout history, many cultures have experienced the effects of verifiable healings, along with hexes, curses, witchcraft, voodoo and other mysterious phenomena. This title explores the history, the science and the practical applications of the so-called placebo effect.