New Insights Into Prognostic Data Analytics in Corporate Communication
Rath, Pragyan, Shalini, Kumari
Omschrijving
Advances diagnosis-prognosis models that mark antecedent frames in various commercial forms of communicationa - nnual reports, investigative fiction, Sci-Fi, and advertisements. The authors thereby develop a study of narrative markets by proposing the narrative of things as the next innovative mega trend in business analytics.
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