Provides an introduction to the key elements of creative advertising. This book takes you, step-by-step, through each stage of the creative process from the initial planning and development, through to the production and execution of some of the worlds successful campaigns.
Ik heb een vraag over het boek:
‘The Fundamentals of Creative Advertising - Burtenshaw, Ken, Barfoot, Caroline, Mahon, Nik’.
Vul het onderstaande formulier in.
We zullen zo spoedig mogelijk antwoorden.
