Cross-Cultural Business Behavior

A Guide for Global Management

Omschrijving

The theme of this new edition is CHANGE. First of all, cultures change: Business behavior in markets around the world is constantly evolving, impelled by generational shifts, improvements in education and (especially) increasing exposure to the world marketplace. That is why all 43 Negotiator Profiles have been thoroughly updated, with new cases
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Schrijver
Gesteland, Richard R
Titel
Cross-Cultural Business Behavior
Uitgever
Copenhagen Business School Press
Jaar
2012
Taal
Engels
Pagina's
399
Gewicht
816 gr
EAN
9788763002387
Afmetingen
229 x 159 x 32 mm
Bindwijze
Gebonden

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